Cookie Policy KidsLife

You can manage your cookies at the bottom of our website under cookie settings.


What are cookies? 

Cookies are small data or text files that are installed on your computer or mobile device upon visiting a website or using a (mobile) application. The cookie file contains a unique code that allows the server to recognise you upon your visit to the online service or upon consecutive, repeat visits. Cookies can be installed by the server of the website or application that you are visiting, as well as by third-party scripts that may or may not be affiliated with this website or application. Cookies typically simplify or expedite the interaction between visitor and website, and also facilitate visitor navigation between the various components of a website or application. 

Most cookies also have an expiry date. Some cookies are automatically deleted upon closing your browser (session cookies), for example, while others remain on your computer for a longer period of time, sometimes until you manually delete them yourself (permanent cookies). 


Why do we use cookies? 

KidsLife is the administrator of this website and uses three types of cookies on https://www.kidslife.be/ : 

  • Essential cookies; 
  • Advertising cookies; 
  • Analytical cookies. 

KidsLife uses essential cookies to enable core functionalities. The website cannot function properly without them. These cookies can only be disabled by changing your browser preferences. You cannot decline these cookies if you wish to visit our website. 

KidsLife also uses advertising cookies. These cookies analyse your browsing behaviour and use this to display information that matches your interests. 

Lastly, KidsLife also uses analytical cookies. These cookies help us to improve our website by collecting and reporting information about its use. They reveal how many times a particular page is read, for example. We use this information exclusively to improve the content of our website or as input for new campaigns on topics that have generated a significant amount of interest.


Overview of cookies used 

List of essential cookies

These cookies are essential for visiting the website, for purely technical reasons. These cookies are installed as soon as you visit the website, solely due to a technical requirement for information. 

Name 

Expiry date 

Content 

Purpose 

 CIVIC UK

1 year

HTTP

Stores the user's cookie status for the current domain.

Kidslife.be

Session

HTTP

Keeps track of the user's language preferences.

Pa_rubicon_ts

1 year

HTTP

Used to distribute website traffic over various servers to optimise response times.

List of advertising cookies

The cookies below are only installed upon accepting advertising cookies. 

Name 

Expiry date 

Content 

Purpose 

Sharpspring

Permanent

HTML

Registers a unique ID that identifies a returning user's device. This ID is used for targeted advertising. Collects information about user preferences and/or interaction with web campaign content. This is used on the CRM campaign platform that website owners use to promote products or events.

Bing

2 years

HTTP

Used by Bing Ads to re-target visitors who are likely to convert to customers based on the visitor’s online behaviour across websites.

Facebook

3 months

Pixel

Used by Facebook to deliver a range of advertising products such as real-time bidding from third-party advertisers.

Google Ads

Session

HTTP

Google monitors users extensively, both via its own products and sites, and via the numerous technologies built into millions of websites around the world. It uses the data from most of these services to profile the interests of web users and to sell advertising space to organisations based on such interest profiles, and to tailor advertisements to the content of the pages on which its customers' advertisements appear.

LinkedIn

3 months

Pixel

This is a cookie from the business network platform LinkedIn. This subdomain is linked to LinkedIn’s marketing services that enable website owners to gain insight into types of users on their site based on LinkedIn profile data, to improve targeting.

Pinterest

3 months

Pixel

Used by Pinterest to track service usage.

Appnexus

3 months

HTTP

Registers a unique ID that identifies a returning user's device. This ID is used for targeted advertising.

List of analytical cookies

The cookies below are only installed upon accepting analytical cookies. 

Name 

Expiry date 

Content 

Purpose 

 Clarity

1 year

HTTP

Sets a unique session ID. This allows the website to obtain data about visitor behaviour for statistical purposes.

 Google Analytics (_ga, _gat, _gid)

2 years

HTTP

Collects data about the number of times a user has visited the website, as well as data for the first and most recent visit.

 


How can I see which cookies have been installed on my device and how can I delete them? 

You can amend your browser settings to view and delete cookies that have been installed on your device. You can find more information on how to do this via the links below. 

Firefox Chrome Safari Internet Explorer
Firefox (mobile) Chrome (mobile) Safari (mobile) Microsoft Edge

Using a different browser? Check whether the procedure for your browser is included on the www.allaboutcookies.org/manage-cookies website. This website is only available in English. 

The KidsLife website also contains hyperlinks to other websites. Our general privacy statement applies exclusively to our own website. Activation of these hyperlinks is the responsibility of the user. If you click on one of these links, you should also read both their privacy statement and cookie policy. 

Last modified on 6 mai 2021